Qualifying is the disciplined questioning and analysis required to accurately assess the needs and interest of customers. It's not a one-time event, but performed throughout each sales interaction to ensure customer satisfaction. By the end of this course, you will be able to identify the importance of qualifying and the techniques to successfully qualify an opportunity.
You'll learn the techniques for qualifying an opportunity; probing for active needs, identifying the buying committee, determining the timeline, and uncovering risk. You'll also learn three tips to successfully quality opportunities; verifying information, listening for other needs, and proposing alternatives.
Linear navigation, pre- and post-assessment, audio conversations, interactions, audible narration.
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